How do offline and online marketing efforts work best together? That’s a critical question today for marketers who need to maximize efficiency and effectiveness of their campaigns.
Mobile, Tablet and Internet Usage 2012: SEEMEA
This research offers unique insights into the usage of internet enabled devices (PCs, smartphones, tablets, etc.) as well as internet & broadband penetration and online behaviour per market. The enumeration survey was conducted during Q1 2012 in 40 markets, this is ...
Media Landscape in Romania
This study analyzes the media landscape in Romania including general media budget, online activities and consumer shopping behaviour.
- Internet plays a vital role in the daily life of Romanian onliners.Online advertising is highly established mainly through paid ...