Drive Online Conversion
Optimizing online shopping conversions is key to driving revenue for many marketers. We've published the latest insights around how consumers shop online and the winning ways to drive performance to learn how to make the web work for you.
Studies
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Role of Search in the Gambling Sector in UK
This study maps the role of search in the sign up for gambling sites in the UK market.
Key findings:
- Search is an important part of the customer journey. 29% of those who sign up, use search in their journey ...
Preview the Study Download: PDF , PPT
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Smartphones and the Role of Search
The objective of this study was to gain a deep understanding of smartphone consumer behaviour in the UK. The results show that smartphones are embedded in daily life. Extensive use occurs in all locations and across all occasions with simultaneous ...
Preview the Study Download: PDF , PPT