Video / studies
48 hours of new video are posted online every minute, and 3 billion videos are viewed every day on YouTube alone. Couple all that with video’s engaged online community and you have an amazingly dynamic marketing platform.
-
Youtube and TV Working Together for Nuova Opel Corsa
The objective of this study was to demonstrate the effect of TV and YouTube campaigns on brand awareness and image. The results show that despite TV being the main driver of reach, YouTube helped build incremental reach and was more ...
Preview the Study Download: PDF , PPT