Automotive Buy Flow Study 2009
7.2009 | North America
As market demand for cars have started to rebound in 2009, 69% of shoppers said they planned to buy cars in 2010. Learn how Americans are now approaching the automotive market:
- 84% of new buyers visited an OEM and/or 3rd party site within 6 months of purchase
- Over 60% of buyers said online video and search engine ads were very or extremely important
More people are turning to the internet to research automotive parts, tires, services and accessories (PTSA) in ... Preview this Research Study
Although demand and purchase intent for cars were down in 2009, the internet played a surprisingly positive ... Preview this Research Study
With so much clutter online, how can you deliver ads that are the most impactful? A study ... Preview this Research Study
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