DoubleClick Europe Display Ad Benchmarks 2009 Year in Review

7.2010 | EMEA

How did the display and rich media advertising business fare in Europe in 2009? Insights from DoubleClick can help you compare your performance to industry norms, including:

  • How much consumers are interacting with different types of ads
  • How interaction and engagement are split across industry verticals
  • How often video ads are watched to completion
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