Digital & Social are One
About this Video
In an interview, Olivier Rabenschlag, Group Creative Director at TBWA, talks about the importance of social media in advertising strategies today.
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Word of Mouth
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There are 2.4 billion conversations about brands every day. What role do search and the Internet play?
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Surprises in Marketing Today
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In an interview, Olivier Rabenschlag, Group Creative Director at TBWA, talks about how he is surprised with what takes off in advertising, what doesn't and how it evolves.
Related Tools & Infographics
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Word of Mouth Infographic
Follow the path of brand conversations on the internet. Explore