Chuck Sullivan, SVP Global Online Services Worldwide for Hilton, predicts that global convergence of branding messages across regions will become ...
Werner Domittner, Global Head of Customer Marketing at Diageo, is excited about the marketing opportunities made available through better targeting ...
Andy Murray, CEO of Saatchi & Saatchi X, believes that marketing innovation can occur on the fringes, and not necessarily ...
Lisa Donohue, CEO of Starcom, describes Emotional intelligence (EQ) research for understanding the emotional need states behind consumers' media channel ...
Chris Mead, Managing Director of Marketing in Chicago for CME Group, discusses reaching out to global customers with relevant content. ...
Mike Glenn, EVP, Market Development & Corporate Communications for FedEx, talks about competing globally by understanding customers in other cultures. ...
Sundar Bharadwaj, Professor of Marketing at Emory University, talks about three trends he sees in marketing. First, he talks about ...
