Valentine's Day Consumer Insights 2012

What consumers are searching for (other than love, of course!) for Valentine's Day.

More and more people are searching earlier to find gift and party ideas related to Valentine's Day. Here are some examples of how search can matchmake you to the right customers:

  1. Google searches related to Valentine's Day increased 35% year-over-year
  2. People are researching what to buy about two days earlier than last year
  3. Right now, search trends show people are still in the planning stages and looking for do-it-yourself gifts and dinner recipes