Drive Online Conversion
Optimizing online shopping conversions is key to driving revenue for many marketers. We've published the latest insights around how consumers shop online and the winning ways to drive performance to learn how to make the web work for you.
H&M Uses Google+ to Deliver Engaging Exclusive Content
H&M uses Google+ to connect with over 940,000 users and deliver engaging exclusive content. Miriam Tappert, Global Social Media Manager at H&M, explains that the objectives for setting up the brand’s Google+ page were simple: “To ...
Shopping for Tech Products Online in Sweden
This study will help you understand more about how consumers in Sweden use various information sources, including the internet, when making tech purchases.
- Online purchase is an established purchase method in the tech vertical
- Mobile commerce is growing ...