Growth in Online Shopping 2010 to 2012

For the first time ever the majority of purchasers does online research before purchasing. The online purchase share shows limited growth for most products, however online research grows strongly and consistently across all countries and products.

Key Findings

• Online purchase ...

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Global Business Map

The Global Business Map provides a country profile for 48 countries on 6 different continents. The country profiles give an overview of fundamental country facts and specific market insights. We have collected those metrics most relevant for uncovering market potential ...

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Mobile, Tablet and Internet Usage 2012: SEEMEA

This research offers unique insights into the usage of internet enabled devices (PCs, smartphones, tablets, etc.) as well as internet & broadband penetration and online behaviour per market. The enumeration survey was conducted during Q1 2012 in 40 markets, this is ...

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Analysis of Travel Vertical in Portugal

This study analyzes the general travel behaviour, booking behaviour and research patterns of travellers in Portugal.

Key findings:

• Bookings in the travel vertical are accompanied by an in-depth research process characterized by a parallel usage of online and offline sources ...

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The Role of Online in Buying New Cars in Portugal

This study will help you understand more about how consumers in Portugal research a new automobile purchase online.

Key findings:

• The most important sources for researching a new car are dealerships, search engines and dealer websites.
• 7 in 10 buyers ...

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