Studies
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The Role of Online in Hungarian Travel Purchases
This study will help you understand the role of the internet in Hungarian travel purchases.
Key findings:
- 84% of Hungarian onliners conducted a trip in the past 12 months. Most trips are rather short (up to 5 days.)
- When going ...
Preview the Study Download: PDF , PPT
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Purchasing Financial Products in Hungary
This study will help you understand more about how consumers in Hungary research and shop online for financial products. We looked at a variety of financial products, including: insurance, current and savings accounts, credit cards and loans.
Key findings:- Online ...
Preview the Study Download: PDF , PPT
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The Role of Online in Hungarian Retail Purchases
This study will help you understand the role of the internet in Hungarian retail purchases.
Key findings:
- Offline shopping is the prevailing purchase method in the retail categories under analysis – spread of online shopping differs per category.
- Online research drives ...
Preview the Study Download: PDF , PPT