Business to Business / infographics
Many businesses have adjusted their priorities and their purchase decision making as a result of the economy. As a B2B marketer, it's critical to understand the new business buying environment. Get smart about the business buyer and how they interact online.
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2012 Tech B2B Infographic
2012 Tech B2B Infographic
Recently, Google conducted two studies to analyze Tech B2B customer engagement, revealing that most Tech B2B customers do their homework before making important purchases for their businesses. This summary infographic sums up how today's B2B customers behave.