Cross Media / infographics
How do offline and online marketing efforts work best together? That’s a critical question today for marketers who need to maximize efficiency and effectiveness of their campaigns.
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The New Multi-Screen World Infographic
The New Multi-Screen World Infographic
A visual summary of how consumers use different devices together. Multi-screening has quickly become the norm and people have developed specific preferences related to using devices at the same time or in sequence.
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Decision 2012: The First "Four Screen" Election
Decision 2012: The First "Four Screen" Election
Access to political information no longer comes from one place – or one screen. In just the four years since the last presidential election, the continued growth of the web and the proliferation of mobile devices have radically transformed when, ...
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From Screen to Script
From Screen to Script
Physicians are using digital tools more than ever before to make clinical and treatment decisions, presenting an opportunity for marketers to reach, engage and drive action in new ways. This infographic from the Google/Manhattan Research "The Doctor's Digital Path to ...
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Younger Viewers Say Hello To YouTube In 2012
Younger Viewers Say Hello To YouTube In 2012
As more consumers reach for their smartphones, tablets and laptops for news and entertainment, there’s a new segment of viewers that watch less than two hours of TV per day - the "light TV viewer". Around 31% of adults ...