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Financial Services / studies
Explore the latest research from the financial services industry. Find out how consumers search and shop online for financial products. From health and travel insurance to online banking and credit cards, Google can help you understand how best to develop your financial digital strategy and achieve your marketing objectives. Access research, case studies and thoughts from financial leaders in the format of your choice.
Growth in Online Shopping 2010 to 2012
For the first time ever the majority of purchasers does online research before purchasing. The online purchase share shows limited growth for most products, however online research grows strongly and consistently across all countries and products.
- Online purchase ...
Analysis of Finance, Insurance and Travel verticals in Ireland
This study analyzes the finance, travel and insurance verticals in Ireland.
- On average, international companies with local Irish online shops earn the highest amount of online spendings.
- Online payment with credit and laser cards are the most relevant ...