- All
- Argentina
- Australia
- Austria
- Belgium
- Canada
- China
- Czech Republic
- Denmark
- Eygpt
- Finland
- France
- Germany
- Greece
- Hong Kong
- Hungary
- Ireland
- Israel
- Italy
- Japan
- Netherlands
- New Zealand
- Norway
- Poland
- Portugal
- Romania
- Russia
- Saudi Arabia
- Slovakia
- South Africa
- Spain
- Sweden
- Switzerland
- Turkey
- Ukraine
- United Arab Emirates
- United Kingdom
- United States
Reach Target Consumers / studies
Marketers need to know how to balance scale with precision – how to get in front of as many of the right customers as possible while still making effective use of their marketing dollars.
-
Growth in Online Shopping 2010 to 2012
For the first time ever the majority of purchasers does online research before purchasing. The online purchase share shows limited growth for most products, however online research grows strongly and consistently across all countries and products.
Key Findings
- Online purchase ...
Preview the Study Download: PDF , PPT
-
Our Mobile Planet: Finland
With Finland's smartphone penetration now at 38% and 55% of smartphone owners accessing the Internet every day from their device, mobile has become an indispensable part of our daily lives. Google partnered with Ipsos OTX Media CT to understand ...
Preview the Study Download: PDF , PPT
-
Online Shopping in Finland
This study will help you understand more about how consumers in Finland research and shop online. We have looked at behaviour when researching and buying a range of products from furniture to sport equipment, to clothes and TVs.
Key findings ...
Preview the Study Download: PDF , PPT
-
Booking Travel Online in Finland
This study will help you understand more about how consumers in Finland research and purchase travel online.
Key findings:
- Online research in the travel vertical has to meet highly differentiated information needs: on average 8 topics are expected to be ...
Preview the Study Download: PDF , PPT