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Travel / studies
We've brought together the latest insights from the travel sector, including case studies and thoughts from leaders to help you develop your travel digital strategy. Dive deep into insights around how consumers decide on airlines, hotels, car rentals and cruises for their travel needs.
Growth in Online Shopping 2010 to 2012
For the first time ever the majority of purchasers does online research before purchasing. The online purchase share shows limited growth for most products, however online research grows strongly and consistently across all countries and products.
- Online purchase ...
Booking Travel Online in Finland
This study will help you understand more about how consumers in Finland research and purchase travel online.
- Online research in the travel vertical has to meet highly differentiated information needs: on average 8 topics are expected to be ...