Launch New Product / studies

New product launches are almost always high-stakes events for marketers. Learn how to reach the right customer with the right message about your new product through our case studies, videos, infographics, and research presented here.

  • Global Business Map

    study

    Global

    7.2012

    Global Business Map

    The Global Business Map provides a country profile for 48 countries on 6 different continents. The country profiles give an overview of fundamental country facts and specific market insights. We have collected those metrics most relevant for uncovering market potential ...

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  • The Mobile Playbook: UK

    study

    United Kingdom

    7.2012

    The Mobile Playbook: UK

    The question is no longer “Why should I invest in mobile?” - we’ve all read statistics about the tremendous adoption of mobile and tablet devices - but “How should I invest in mobile?”

    Check out this UK Mobile Playbook in order ...

    Preview the Study Download: PDF