Connecting with Physicians Online: Searching for Answers
11.2009 | North America
Physicians are often turned to as the experts, so how often do they turn to the internet for help? We explored how physicians perceive and use search during their practice. Results showed:
- 86% of physicians have used the Internet to gather information, far exceeding traditional sources like books and journals
- 92% access the internet in office/clinical setting - 21% in the patient exam room