Engage Your Audience / videos
Consumer online actions say a lot about what consumers feel about a brand. Here’s a little of what we’ve discovered about online consumer brand engagement
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Google+ for Brands
Interview
Google+ for Brands
In an interview, Ryan Stonehouse, Sales Lead, New Advertising Products at Google, discusses the power of Google+ for brands.
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Transforming the Way Brands Speak to Consumers
Interview
Transforming the Way Brands Speak to Consumers
In an interview, Melanie Hamilton, Sales Lead, New Advertising Products at Google, talks about how many of our clients have already embraced social media and they're looking to Google to transform the way they speak to consumers.
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The Power of Social
Interview
The Power of Social
In an interview, Ryan Stonehouse, Sales Lead, New Advertising Products at Google, talks about the power of social and the ability to truly personalize digital brand experiences.
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Sharing Through Google+
Interview
Sharing Through Google+
In an interview, Melanie Hamilton, Sales Lead, New Advertising Products at Google, discusses how the ability to share information is becoming a core part of Google via Google+.
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Consumers Relationships with Brands
Interview
Consumers Relationships with Brands
In an interview, Ryan Stonehouse, Sales Lead, New Advertising Products at Google, talks about how consumers interact with brands online and the fact they want to create complete relationships with brands.
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Google's Approach to Social
Interview
Google's Approach to Social
In an interview, Melanie Hamilton, Sales Lead, New Advertising Products at Google, discusses Google's approach to social.
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The Value of a +1
Interview
The Value of a +1
In an interview, Melanie Hamilton, Sales Lead, New Advertising Products at Google, talks about improvements to Google+ and the +1 button are coming for clients in the coming months.
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The Fluidity with Social
Interview
The Fluidity with Social
In an interview, Melanie Hamilton, Sales Lead, New Advertising Products at Google, talks about how brands can be much more fluid and reactive with social.
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Think Finance 2011 Highlights Reel
Highlights
Think Finance 2011 Highlights Reel
The best of Think Finance 2011 at Google. Theme of the day: "Valuable Connections - Reaching the Right Customer: Segment, Experiment, and Optimize."
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Consumers Interacting with Videos Today
Interview
Consumers Interacting with Videos Today
In an interview, E.B. Moss, VP Strategic Marketing Solutions at Cumulus Media Networks, discusses consumers & their interaction with video today.
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Importance of Social
Interview
Importance of Social
In an interview, Dr. Ruth Westheimer, Renowned Therapist & Cultural Icon, discusses in an interview the importance of using social technology to reach your audiences.
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Social Media Growth
Interview
Social Media Growth
In an interview, Steven Suthiana, Group Director of Digital Media & Operations at Mansueto Ventures, discusses the growth of social media and how it's a driving factor to gain customers to their website.