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Explore the latest research from the technology industry. Find out how consumers search and shop for tech products, from consumer electronics to broadband services. Access our case studies, thoughts from leaders, infographics, and research data to learn how to improve your digital strategy for tech.

Engagement with Consumers Play Video

Engagement with Consumers

12.2011 | Interview | North America

In an interview, Frederic Bonn, Executive Creative Director at Razorfish, discusses how essential creativity is in the advertising industry.
How to Effectively Share Videos Today Play Video

How to Effectively Share Videos Today

12.2011 | Interview | North America

In an interview, Johnny Vulkan, Partner at Anomaly, discusses the phenomena of sharing of video today.
Mobile & Local's Connectivity Play Video

Mobile & Local's Connectivity

12.2011 | Interview | North America

In an interview, Richard Schatzberger, Co-Founder of CO: Collective, discusses the intersection between local & mobile in the advertising space.
Relevance to the User Play Video

Relevance to the User

12.2011 | Interview | North America

In an interview, Frederic Bonn, Executive Creative Director at Razorfish, talks about the importance for marketers to be more relevant to the user.
Mobile's Magic Play Video

Mobile's Magic

12.2011 | Interview | North America

In an interview, Richard Schatzberger, Co-Founder of CO: Collective, talks about getting clients involved in the mobile space.
Local, Social & Mobile Integration Play Video

Local, Social & Mobile Integration

12.2011 | Interview | North America

In an interview, Richard Schatzberger, Co-Founder of CO: Collective, talks about the integration of local, social, and mobile is going to be key in the future of advertising.
Creativity & Technology Merge Together Play Video

Creativity & Technology Merge Together

12.2011 | Interview | North America

In an interview, Frederic Bonn, Executive Creative Director at Razorfish, talks about how crucial it is for creativity and technology to merge together.
Mobility & Small Screens Play Video

Mobility & Small Screens

12.2011 | Interview | North America

In an interview, Johnny Vulkan, Partner at Anomaly, talks about the difference between mobile the device and mobility the behavior.
Mobile Sharability Play Video

Mobile Sharability

12.2011 | Interview | North America

In an interview, Richard Schatzberger, Co-Founder of CO: Collective, discusses the future of mobile & the importance to share via mobile.
Changes in the Creative Process Play Video

Changes in the Creative Process

12.2011 | Interview | North America

In an interview, Patrick O'Neill, Executive Creative Director at TBWA, talks about the change in the creative process over the past few years.
Google Creative Sandbox 2011: New York City Play Video

Google Creative Sandbox 2011: New York City

12.2011 | Highlights | North America

Creative Sandbox events celebrate the intersection of creativity and technology and inspire digital possibilities.
Connections Today Play Video

Connections Today

12.2011 | Interview | North America

In an interview, Rei Inamoto, Chief Creative Officer at AKQA, talks about how change in society is driven by connections.