Consumer Packaged Goods / videos
From building brands to launching new products, making connections between online behavior and offline sales is critical to CPG.
Advice for Marketers Seeking Moms
Lisa Mann of Kraft shares advice to fellow marketers trying to reach moms.
Tips on Integrating Online and Offline to Target Moms
Patrick Kraus, Director of Pampers, N.A. shares how to best integrate online and offline efforts for moms.