God Morgon Social Alarm Clock

A socially integrated, music-streaming alarm clock app

See the full experience

By: Another Agency

Brand: God Morgon Juice

The Story

Every morning people around the world are awakened by an alarm or repetitive ringtone. Recognizing that juice consumption peaks in the morning hours, God Morgon (Swedish for "Good Morning"), Sweden's third-largest juice brand, wanted to help get your day started on a better foot. We invented a social alarm clock for iOS and Android with Spotify integration that lets you create personalized wake-ups for you and your friends.

  • Image of campaign
  • Image of campaign

After downloading the God Morgon app, iOS and Android users can connect to their Facebook and Spotify accounts. They can select one of the millions of songs in the Spotify library and send it as a wake-up call to a friend or set it as their own alarm. Users can also record custom wake-up messages.

The Technology

The Results

The God Morgon app connects consumers using the universal language of music. Since its launch, more than 5,000 people have sent wake-ups through God Morgon.

  • 4

    Different platforms in one innovation

  • 20M

    Unique alarm tunes available

  • 100%

    Better wake-up experience

Launch Date Nov. 5, 2013

The Team

  • Another Agency

    • Linus Wahlstedt
      Creative Director
    • Max Alm
    • Fredrik Julin
      Account Director
    • Ida Amatiello
      Account Manager
    • Albert Schapiro
    • Tobias Lendel
    • Fredrik Wetterholm
      Digital Strategist
Show the full teams
Show me more in