Mashable likes to keep its finger on the pulse of how people connect online. So when Google+ launched, its reporters and community leaders dove right in to learn all about it and share their experiences with others on Google+. Google+'s avid user base has proven a boon for Mashable.


  • Explore Google+ to build a community


  • Maintains a strong presence on Google+ with frequent, unique posts and Hangouts
  • Grows its audience via creative promotions, the Google+ badge and +1 button
  • Inspires audience engagement with longer posts and deeper analysis


  • Google+ is one of Mashable’s top 10 referral sites
  • Mashable grew their Google+ followers by 38% after adding the Google+ badge
  • Mashable sees significantly higher engagement ratios than on other social networks
April 2012