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The amount of time people have spent watching unboxing videos just on their phones is the equivalent of watching the holiday classic "Love Actually" more than 20 million times.

YouTube Data, U.S., Classification as Unboxing video was based on public data such as headlines, tags, etc., and may not account for every such video available on YouTube, Jan. - June 2017

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of shoppers surveyed think their shopping experience would be better if retailers offered promotions or deals specific to past purchases.
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