Where Shoppers Spend Their Time

Store foot traffic jumped 65% on Black Friday compared to a typical weekend day in November.

Nov. 2016 Google

30 minutes to 1.5 hours are typically spent in shopping malls on Thanksgiving Day.

Nov. 2016 Google

15 minutes to an hour are typically spent in department stores on Thanksgiving Day.

Nov. 2016 Google

20 to 45 minutes are typically spent in electronics stores on Thanksgiving Day.

Nov. 2016 Google

15 to 45 minutes are typically spent in toy stores on Thanksgiving Day.

Nov. 2016 Google

15 minutes are typically spent in clothing stores on Thanksgiving Day.

Nov. 2016 Google

35 minutes to 1.5 hours are typically spent in shopping malls on Black Friday.

Nov. 2016 Google

15 to 45 minutes are typically spent in departments stores on Black Friday.

Nov. 2016 Google

35 minutes to 1.5 hours are typically spent in electronics stores on Black Friday.

Nov. 2016 Google

20 minutes are typically spent in toy stores on Black Friday.

Nov. 2016 Google

20 minutes are typically spent in clothing stores on Black Friday.

Nov. 2016 Google

Mobile Drives Holiday Shopping

is the peak for mobile shopping searches on Thanksgiving Day.

Nov. 2016 Google