Being productive on the go

People are exploring ways to use apps to make their lives easier with these Google searches:

Brand-specific searches for time-saving "delivery" and "pick up" apps have grown 205%+ YoY.

Sept. 2017 Google

Searches for "grocery," "pharmacy," and "photo" apps related to specific retailers have grown 140% YoY.

Sept. 2017 Google

Searches for branded restaurant apps that enable things like reservations, tracking orders, and discounts have grown 120% YoY.

Sept. 2017 Google

Feeling never too old (or young) to learn

People are honing their skills with the following app searches:

Searches for learning-related apps such as "guitar learning app" and "k-12 learning app" have grown 80% YoY.

Sept. 2017 Google
85

YoY growth in search for apps related to learning a language.

Sept. 2017 Google

Searches for parenting/family-related apps such as "allowance and chores app for kids" and "brushing teeth app for kids free" have grown 65% YoY.

Sept. 2017 Google

Wanting a healthy body and mind

People are looking for apps to help them stay in shape physically and mentally with these Google searches:

Searches for fitness-related apps for athletic clothing and shoe brands have seen a YoY growth of 135%+.

Sept. 2017 Google

Searches for "bodybuilding" or "weightlifting" apps have grown 190%+.

Sept. 2017 Google
65

YoY growth in search for yoga and meditation apps such as "mindfulness apps" or "yoga for beginners app."

Sept. 2017 Google

Getting smarter with their finances

People are finding ways to save and grow their money with the following Google searches:
100

YoY growth in search for "free food" or "drink deal" apps for restaurants.

Sept. 2017 Google

Searches for "coupon" apps related to specific brands have grown 90% YoY.

Sept. 2017 Google

Investing and stock-related app searches such as "penny stock trading app," "home advisor app," and "investments app" have grown 115% YoY.  

Sept. 2017 Google