Searches related to waterproof mascara peak in the summer.
YoY growth in dorm-related Google searches for Dormify, Apartment Therapy, Buzzfeed, HGTV, Seventeen, and Pinterest.
videos account for 57% of seasonal makeup tutorial video views.
growth in searches for "strollers" on mobile.
of food shoppers look up brands they've purchased before when researching ingredients.
of weight loss consumers buy health, diet or fitness products in the fall.