Mobile shopping

90^%

of Canadians belong to at least one retailer loyalty program.

61^%

of shoppers cite the ability to view in-store inventory online as “important” or “critical.”

Most shoppers visit flower shops from opening until 3 p.m. the day before Mother's Day.

68^%

of Australians have used their phones to search online about a product while in a store.

30^%

of Canadians use advice/review sites and forums/blogs as an important digital source of information before making a purchase of common OTC products.

U.S. retailers

see 16% more search ad conversions when cross-device data is included.