90%
of Canadians belong to at least one retailer loyalty program.
Jul. 2015
COLLOQUY
Only 42% of moms start shopping with a particular brand in mind when searching for fashion items.
of Canadians belong to at least one retailer loyalty program.
of shoppers cite the ability to view in-store inventory online as “important” or “critical.”
Most shoppers visit flower shops from opening until 3 p.m. the day before Mother's Day.
of Australians have used their phones to search online about a product while in a store.
of Canadians use advice/review sites and forums/blogs as an important digital source of information before making a purchase of common OTC products.
see 16% more search ad conversions when cross-device data is included.