>1/2 of smartphone users prefer using a finance app over a mobile site to make a payment to a business.
of finance app users who paid to download a finance app reported doing so because the app offered features or functionality unavailable on free alternatives.
of users prefer finance apps that store their preferences to make future activities easier.
Search interest for 401Ks peaks in January.
Avg. Speed for Finance Mobile Sites to Display Content
of Americans pay monthly bills in full.
of the general population have downloaded their bank’s app vs 53% of millennials.