Leading marketers are 31% more likely than mainstream marketers to have increased investment in technologies that make site experiences faster.
CPM growth rate expected by publishers in two years.
Mastheads generated 6.4X as much revenue per $1 spent as TV.
Avg. Speed for Technology Mobile Sites to Display Content
of all display buys are predicted to be programmatic by 2017.
Almost half (43%) of health-service customers wish more businesses had mobile-optimized sites.
of global app users recall ads in apps.