51% of smartphone users have purchased from a company/brand other than the one they intended to because the information provided was useful.
of U.S. Hispanics online say they pay attention to online ads—almost 20 percentage points more than the general online population.
Black millennials watch substantially more YouTube on mobile than other millennials.
76% of people who search on their smartphones for something nearby visit a business within a day.
of consumers used a social network when looking for information about local businesses.
of survey respondents said cost was preventing them from completing a weight-loss program.
attracted roughly 110 million people (46% of U.S. households) during game time on TV in 2014, roughly the same number of viewers YoY.