Leading marketers are 31% more likely than mainstream marketers to have increased investment in technologies that make site experiences faster.
More than half of all web traffic, across the millions of websites using Google Analytics, is now coming from smartphones and tablets.
Mastheads generated 6.4X as much revenue per $1 spent as TV.
76% of people who search on their smartphones for something nearby visit a business within a day.
More than half of daily YouTube users ages 18–49 say their personal opinions (including politics) have been influenced by YouTube creators.
see 16% more search ad conversions when cross-device data is included.
of global app users recall ads in apps.