22 seconds is the average time it takes to fully load a mobile page.

Google Research, Webpagetest.org, Global, sample of more than 900,000 mWeb sites across small, medium, and Fortune 1000 businesses. Tested on EC2 on m3.medium instances, similar in performance to high-end smartphones, Jan. 2017.

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About the Data

Testing was performed using Chrome and emulating a Nexus 5 device on a globally representative 3G connection. 1.6Mbps download speed, 300ms Round-Trip Time (RTT).

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54

of people say that their frustration increases as the load time for a brand’s mobile site increases.

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Growth in mobile searches for "__ for me" in the past two years.

2017 vs. 2015 Google data