Mobile Micro-Moments

Related Data

Mobile Search Consumer Insights
54%

of people say their phones reduce stress and/or anxiety in their lives.

Google/Heart+Mind Strategies
Mobile Search Consumer Insights
60%

of people say smartphones help them feel more confident and prepared.

Google/Heart+Mind Strategies
Mobile Search Consumer Insights
79%

of people say they’re more likely to revisit and/or share a mobile site if it is easy to use.

Google/Heart+Mind Strategies
Mobile Search Consumer Insights
75%

of people say their smartphones help them to be more productive.

Google/Heart+Mind Strategies
Mobile Micro-Moments

B2B leaders’ mobile spending averages more than 50%, while laggards’ spending is typically less than 10%.

BCG/Google