Related Data

90

of top beauty videos about aloe did not mention a brand.

December 2017 YouTube Data

YouTube viewers use the platform for help with a problem they’re having with their work, studies, or hobbies.

October 2017 2and2/Google

How watching videos on YouTube makes people feel

October 2017 2and2/Google
77

of ASMR viewers between 18 and 24 years old are looking at beauty and fitness content.

August 2016 Google

Women are more likely to seek a "how-to" video than a beauty video on YouTube.

July 2016 Google/Ipsos Connect
87

of 18-to 24-year-old women used their phones to search for health and beauty how-to content in the past three months.

June 2015 Google/Galaxy