Searches for "coupon" apps related to specific brands have grown 90% YoY.

Google Data, U.S., Mobile, Jan. - Sept. 2016 vs. Jan. - Sept. 2017

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Searches for "grocery," "pharmacy," and "photo" apps related to specific retailers have grown 140% YoY.

Sept. 2017 Google

Brand-specific searches for time-saving "delivery" and "pick up" apps have grown 205%+ YoY.

Sept. 2017 Google

Investing and stock-related app searches such as "penny stock trading app," "home advisor app," and "investments app" have grown 115% YoY.  

Sept. 2017 Google

Searches for branded restaurant apps that enable things like reservations, tracking orders, and discounts have grown 120% YoY.

Sept. 2017 Google
100

YoY growth in search for "free food" or "drink deal" apps for restaurants.

Sept. 2017 Google
65

YoY growth in search for yoga and meditation apps such as "mindfulness apps" or "yoga for beginners app."

Sept. 2017 Google