Mobile searches for the term "best toothbrush" have grown over 100% in the past 2 years.

Google Data, U.S., Jan. - June 2015 vs. Jan. - June 2017.

Related Data

Searches for "best" have shown higher growth among low-consideration products than high-consideration products over the past 2 years.

Jan. - June 2015 vs. Jan. - June 2017 Google

In the past two years, mobile searches for "product reviews" have grown over 35%.

June 2017 Google

Mobile searches for "toothbrush reviews" have more than doubled over the past 2 years.

June 2017 Google

of females 18 to 24 years old used their phones to search for health and beauty how-to content in the past three months.

Jun. 2015 Google/Galaxy

Mobile searches for "open now" and "store hours" grow through December and peak on Christmas Day

Dec. 2016 Google
54

of people say their phones reduce stress and/or anxiety in their lives.

December 2017 Google/Heart+Mind Strategies