Related Data

YouTube viewers use the platform for help with a problem they’re having with their work, studies, or hobbies.

October 2017 2and2/Google

How watching videos on YouTube makes people feel

October 2017 2and2/Google

Body copy: People have searched for waxing products and accessories in over 50,000 ways in the past two years.

September 2017 Google Data
77

of ASMR viewers between 18 and 24 years old are looking at beauty and fitness content.

August 2016 Google

Women are more likely to seek a "how-to" video than a beauty video on YouTube.

July 2016 Google/Ipsos Connect

of females 18 to 24 years old used their phones to search for health and beauty how-to content in the past three months.

Jun. 2015 Google/Galaxy