Related Data
2 in 3
people say they can achieve the same goal on a brand’s mobile site as they can on its app.
Google/Heart+Mind Strategies
of smartphone users do not have their favorite brand’s app installed.
Google/Heart+Mind Strategies
of those who haven’t downloaded their favorite brand’s app have never considered downloading it.
Google/Heart+Mind Strategies
of people didn’t know their favorite brand had an app.
Google/Heart+Mind Strategies