Search Consumer Insights Fashion

The U.K. has seen a decline in search for the terms “velvet blazer,” “dinner jacket,” and “slim fit,” while the terms “linen blazer,” “hoodie-blazer,” and “oversized” are on the rise.

Related Data

Search Consumer Insights Fashion

Between 2017 and 2018, there has been a 14% increase in global search queries using the term “business casual.”

Google Data
Search Consumer Insights Fashion

Between 2017 and 2018, “business casual” became the most searched-for phrase with the word “casual” in the query.

Google Data
Search Consumer Insights Fashion

In France, there has been a 127% increase in searches for smart casual menswear.

Google Data