49% YoY growth in baby-related how-to searches on mobile.

Google Data, April 2015, United States. Classification as a "how to" search was based on searches including "how to" and "tutorial" and may not account for every "how to" search on Google.

Tags

Related Data

of females 18 to 24 years old used their phones to search for health and beauty how-to content in the past three months.

Jun. 2015 Google/Galaxy

Mobile searches for "open now" and "store hours" grow through December and peak on Christmas Day

Dec. 2016 Google

Mobile searches for "gifts" grow 50% from the first week in December to the week of Christmas.

Dec. 2016 Google
54

of people say their phones reduce stress and/or anxiety in their lives.

December 2017 Google/Heart+Mind Strategies
60

of people say smartphones help them feel more confident and prepared.

December 2017 Google/Heart+Mind Strategies
79

of people say they’re more likely to revisit and/or share a mobile site if it is easy to use.

December 2017 Google/Heart+Mind Strategies