Mobile searches for “gifts” grow 50% from the first week in December to the week of Christmas.

Google Data, U.S., Nov.–Dec. 2016

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In 2016, mobile searches for "where to buy" peaked on Christmas Eve.

December 2016 Google

In 2016, mobile searches for "black friday ad(s)" peaked on Thanksgiving.

Dec. 2016 Google

Searches for "best" have shown higher growth among low-consideration products than high-consideration products over the past two years.

June 2017 Google

Mobile searches related to "same-day shipping" have grown over 120% since 2015.

June 2017 Google

In the past two years, mobile searches for "product reviews" have grown over 35%.

June 2017 Google