Retail
50%

More than 50% of holiday shoppers say they are open to purchasing from new retailers.

Related Data

Retail
48%

of today's shoppers say they're open to buying from new retailers during the holiday season

Google/Ipsos
Mobile Retail

Mobile searches for “black friday deals” have grown by over 200% in the past two years.

Google
Video Consumer Insights Retail

Nearly 2/3 of shoppers say online video has given them ideas and inspiration for their purchase.

Google/Ipsos
Consumer Insights Retail Omnichannel

Searches for “gifts for dad” have grown +80% in the past two years.

Google/Ipsos
Search Consumer Insights Retail

Mobile searches related to “best Black Friday” have grown over 80% in the past two years.

Google Data
Retail Omnichannel

Mobile searches for “Christmas” + “clearance” have grown by over 150% in the past two years.

Google Data