Related Data

increase YOY in uploads of haul videos with “sustainable” in the title.

December 2018 YouTube Data

increase in views of haul videos.

December 2018 YouTube Data

Views for videos related to sustainable living that provide tips for being more eco-friendly doubled in 2018 compared to 2017.

December 2018 YouTube Data, Global, 2017–2018.

Videos related to “van life” — the name given to this nomadic life on the road — experienced a 4.5X increase in views last year compared to 2017.

December 2018 YouTube Data

U.S. beauty consumers turn to videos produced by brands and publishers nearly as much as product review videos from other users.

November 2018 Google/Kantar TNS

There has been over 60% YOY growth for watch time of football-related fashion and beauty videos on YouTube.

February 2016 YouTube