Mobile Search Experience & Design As page load time goes from one second to 10 seconds, the probability of a mobile site visitor bouncing increases 123%. Appears In Find out how you stack up to new industry benchmarks for mobile page speed Related Content Calling all marketers: Insights that will shape your mobile strategy Principles of mobile site design: Delight users and drive conversions Building Websites for the Multi-Screen Consumer Related Data Mobile Search Experience & Design 7s The average time it takes to fully load a mobile landing page has dropped by seven seconds. Mobile Search Experience & Design On 70% of the mobile landing pages analyzed, it took >5 seconds for visual content above the fold to display, and >7 seconds to fully load all visual content above and below the fold. Mobile Search Experience & Design Even as most traffic is now occurring on 4G instead of 3G, the majority of mobile sites are still slow and bloated with too many elements. Mobile Search Experience & Design As the number of elements — text, titles, images — on a page goes from 400 to 6,000, the probability of conversion drops 95%. Mobile Search Experience & Design 79% of pages were over 1MB, 53% over 2MB, and 23% over 4MB. Mobile Search Experience & Design 25% of pages could save more than 250KB and 10% can save more than 1MB that way. Get the latest data, insights, and inspiration from Google. Subscribe Follow us on LinkedIn Follow us on Twitter Follow us on Facebook Follow us on Youtube Subscribe to our RSS feed