Mobile Search Retail
76%

of mobile shoppers have changed their minds about which retailer or brand to purchase from after searching on Google.

Related Data

Apps Mobile Search
54%

of German consumers do not need an app to be able to learn about, browse, and make purchases from a brand on their phone.

Google/Heart+Mind Strategies
Mobile Search Retail

When making purchases on their smartphone, 67% of Japanese consumers said they sometimes prefer to use an image search to help find the products they are seeking.

Google/Heart+Mind Strategies
Mobile Search Retail
45%

of Japanese consumers said they prefer to use their smartphone to complete the entire process from researching to buying.

Google/Heart+Mind Strategies