Olympics fans on YouTube say they watch past Olympics or games/competitions of specific Olympic sports.

Google/Ipsos Connect, U.S., YouTube Sports Viewing Study, N=605 adults ages 18–54, Sports fans that use YouTube at least monthly, Dec. 2017.


Related Data

YouTube searches for Big Game ads have increased 3X over the past two years.

October 2018 YouTube Search

of sports fans stream live sports on their smartphone or tablet.

December 2017 Google/Ipsos

soccer fans on YouTube say they watch past World Cups or other soccer games.

December 2017 Google/Ipsos

People are watching more historical footage of their favorite sports now than they were five years ago.

December 2017 Google/Ipsos

growth in watch time of "funny" sports videos on YouTube in the past year.

October 2017 Google Data