Video Retail Travel Data & Measurement
100%

more conversions were tracked globally on YouTube in the past 12 months than the previous 12 months.

Related Data

Video Travel

Watch time for tourism-related videos in the Philippines has increased over 90% in the last year.

Google
Video Retail

On YouTube, watch time for shopping-related videos grew more than 5X in the U.S. between 2016 and 2018.

Google
Video Experience & Design

Relevant video ads get 3X the attention compared to the average video ad.

Google/Ipsos
Video Consumer Insights Fashion

increase in earned views on YouTube in the last year.

YouTube Analytics Data
Video Consumer Insights Fashion

increase in watch time of YouTube content in the last year. 

YouTube Analytics Data
Video Consumer Insights Data & Measurement
24%

of the Top 100 brand’s purpose-driven videos were about women’s empowerment.

Pixability/YouTube