Internet users are 36% more likely to use a smartphone when they look for availability of an item in a local store now than a year ago.

Google/Ipsos Connect, U.S., “The Growing Influence of Mobile on Shopping,” U.S. online respondents 18+ who look for availability of item on any device, 2016: n=1,597, 2017: n=1,677; March 2016/2017.

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